Medical Product Design

Why the patient experience is crucial

by Chris Ross Posted May 23, 2016 In Medical Product Design

It's becoming increasingly important to make the patient experience a focal point of the medical product design strategy and health care [...]

Chris Ross to Speak at San Diego Startup Week Conference

by Chris Ross Posted May 17, 2016 In Medical Product Design

On Wednesday, June 15th, Chris Ross will present Medical Device Consumerization is a Powerful New Trend at the annual San Diego Startup Week Conference. There are over 120 events & workshops on the books and here are s [...]

The Quest for the Truth in Medical Product Design

by Chris Ross Posted May 17, 2016 In Design Strategy, Medical Product Design, User Insights & Design Research

Growing up, my parents always told me to tell the truth. And in Boy Scouts, we recited the 12 points of the Scout Law weekly before every meeting. The first point is “Trustworthy.” The idea of truth or being truthful to promote trust is a foundational element for most of us. Being truthful gives [...]

Fitness driving growth in wearable tech

by Chris Ross Posted May 16, 2016 In Medical Product Design

Wearable devices are innovative products that let users access important real-time data, particularly related to their health. A re [...]

How artificial intelligence will streamline patient care

by Chris Ross Posted May 12, 2016 In Medical Product Design

Consumers are using artificial intelligence every day, even if they don't realize it yet. The same technological advancements that let Siri answer questions on the iPhone will also save lives one day, by contributing to

Wearable devices in clinical trials

by Chris Ross Posted Apr 29, 2016 In Medical Product Design

Fitbits, Jawbones and other fitness trackers are useful because they help consumers keep track of how active they've been each day, how well they've been sleeping and how many calories they burn with each workout. Clinical researchers and pharmaceutical [...]

Digital health solutions are improving patient health, surveys say

by Chris Ross Posted Apr 29, 2016 In Medical Product Design

Digital health is allowing consumers to track, monitor and take control of their health every day. A recent survey by HealthMine indicates that these innovative health solutions are working. Of the digital health consumers surveyed, 76 percent responded that

Amazon Echo offers fitness data, health guidance

by Chris Ross Posted Apr 27, 2016 In Medical Product Design

Amazon Echo, the Bluetooth speaker and voice command device, has taken on some new roles including health advisor and fitness motivator. 

While most people might think of the Echo as the speaker that can answer your questions about the weather, [...]

How is big data improving health care?

by Chris Ross Posted Apr 12, 2016 In Medical Product Design

Thanks to big data, consumers and their health care providers have access to an enormous amount of information. Just like other sectors, the analysis of this data and actionable insights are driving innovation in healthcare. In particular, the end users ar [...]

Genome Sequencing: A Personal Journey (Part I)

by Chris Ross Posted Apr 06, 2016 In Medical Product Design

Today, I made the ultimate consumer-health purchase.  By swiping my credit card, I ordered a $999 Full Genome Sequence and Analysis by Boston-based Veritas Genetics.   The test and subsequent moral debate were the topics of an article I read in the San Diego Union Tribune Sunday.   It piqued my [...]

Under Armour, Gatorade leveraging Big Data for digital health

by Chris Ross Posted Apr 01, 2016 In Medical Product Design

When you hear Gatorade and Under Armour, you probably think "sports beverages" and "athletic apparel." Would you believe that both of these companies are now making digital health products? Using the power of Big Data and

MindFlow Design hosting April mixer

by Chris Ross Posted Mar 29, 2016 In Medical Product Design

The MindFlow Design team is hosting the Device Alliance San Diego April Mixer on Wednesday, April 6. Enjoy an evening of networking a [...]

Improving doctor-patient communication with digital health

by Chris Ross Posted Mar 17, 2016 In Medical Product Design

In order to deliver quality healthcare, a doctor and patient must have a clear, ongoing form of communication, noted a 2010 study published in the [...]

Converging Healthcare and Consumer Worlds Will Require a New Ecosystem

by Chris Ross Posted Mar 01, 2016 In Design Strategy, Medical Product Design

The healthcare technology industry is in a ra [...]

New Trends Moving Healthcare to the Home

by Chris Ross Posted Feb 10, 2016 In Medical Product Design

The healthcare industry is moving. In 2016, primary care will move from the hospital to the home. Medical product manufacturers that recognize this shift and apply