Medical Product Design
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Potential new Apple health device on horizon
by Chris Ross Posted Aug 24, 2016 In Medical Product Design
With the advent of Fitbit, people began to care as much about their health while walking to work as they did while at the doctor's office. The device, along with subsequent health-tracking hardware and apps, revolutionized the way people monitor their healt [...]
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Meet MindFlow Design at the Qualcomm Life Connect Conference Aug 30 – 31
by Chris Ross Posted Aug 16, 2016 In Medical Product Design
The principal of MindFlow Design will be attending the conference and meeting with key partners. Please call if you'd like to arrange a time to meet.
SEE AND BE SEEN BY THE WHO’ [...]
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Join MindFlow Design at Biocom DeviceFest Aug 30th
by Chris Ross Posted Aug 16, 2016 In Medical Product Design
Join the principals of MindFlow Design at this year's DeviceFest conference to learn more about breakthrough medical product design. Biocom will host its 9th Annual DeviceFest Conference on Aug [...]
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Your Product Design Choice: Me-Too or Breakthrough
by Chris Ross Posted Aug 16, 2016 In Design Strategy, Medical Product Design
A market-leading diagnostic device company approached us to redesign its flagship product. Not only was this a chance to work with the best, but an opportunity to innovate on a product with global reach. After more than a decade and a half on the market, it was ripe for improvement. After sev [...]
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Medical researchers using Fitbit data
by Chris Ross Posted Aug 02, 2016 In Medical Product Design
Millions of consumers are using Fitbits and similar fitness tracking devices to monitor their steps, sleep, heart rates and other vitals every day. They're not the only ones using these health devices, though - medical researchers are using them as well. In [...]
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The RFP Process Deserves to Die
by Chris Ross Posted Jul 19, 2016 In Design Strategy, Medical Product Design
The system that corporate America has adopted as the way to hire professional service firms is fundamentally flawed. This is especially true when choosing a partner for a complex engagement like medical product development. We’ve seen the Request For Proposal process tragically hamper innovati [...]
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What Pokemon Go can teach us about digital health
by Chris Ross Posted Jul 19, 2016 In Medical Product Design
Starting July 6, Cardiogram founders noticed a major spike in exercise. The Apple Watch heart rate tracking app noted that 35 percent of their users had logged over the recommended minimum 30 minutes of exercise that day, followed by 45, 50 and 53 percent [...]
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How intelligent automation is changing healthcare
by Chris Ross Posted Jul 08, 2016 In Medical Product Design
Advances in artificial intelligence have changed how many businesses operate, helping to streamline processes while freeing up employees from repetitive tasks. It's no surprise that these advances are helping to create a new generation of healthcare product [...]
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How digital health can improve CPAP adherence
by Chris Ross Posted Jul 07, 2016 In Medical Product Design
Sleep apnea affects about 1 in 15 people, 18 million Americans and 100 million people worldwide, according to the National Sleep Founda [...]
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Providing digital health for everyone
by Chris Ross Posted Jun 29, 2016 In Medical Product Design
When they hear the term "digital health," many people may only think about expensive devices and services, like Fitbits. While clinics and insurers are using health analytics to improve the patient experience, there are still many with no health insur [...]
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Using virtual reality to improve the patient experience
by Chris Ross Posted Jun 27, 2016 In Medical Product Design
Making improvements to the patient experience can greatly benefit the overall treatment outcome. Many clinics are using cutting-edge technology to enhance the level of care. Cedars-Sinai Medical Center is partnering with AppliedVR to use
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How should digital health apps be rated?
by Chris Ross Posted Jun 24, 2016 In Medical Product Design
No matter the product market, it's important to determine efficacy. A product's ability to meet a desired effect for the target audience needs to be rated, but in a relatively new market those standards are often vague. Is the success or failure of a di [...]
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Should medical product design focus on the illness or the patient?
by Chris Ross Posted Jun 09, 2016 In Medical Product Design
Digital health is booming thanks to technological innovation. By using data analytics and mobile technology, medical companies are providing exciting new opportunities for consumers to track their health statistics, consult experts and learn more about their co [...]
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Beware of Faltering Design Commitment
by Chris Ross Posted Jun 06, 2016 In Design Strategy, Medical Product Design
In developing a medical device, agreement on a design approach brings with it no guarantee that the product will ultimately appear and function as expected. sometimes subtle viewpoint differences cause the development trajectory to veer slightly from the intended path, putting schedules, budgets and [...]
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Expert Interview Series: Diana Procter, President of Management Systems International
by Chris Ross Posted Jun 02, 2016 In Medical Product Design
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MindFlow Design is a leading medical product development firm for Medical, Life Sciences, and Consumer Health Companies and is based in Carlsbad, CA. We aspire to introduce powerful, intuitive healthcare technologies to the world.
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