Medical Product Design

Five Questions to Ask When Hiring a Product Design Firm

by Chris Ross Posted Dec 01, 2015 In Medical Product Design

Your reputation, track record, and capacity for repeat successes are everything in the corporate world. You simply can’t afford to hire a product design firm and have things go south midway through a project. The responsibility of choosing a strategic development partner should not be taken lightl [...]

Entrepreneurs Need Design Education

by Chris Ross Posted Nov 17, 2015 In Medical Product Design

The UCSD Design Lab brought a mix of 250 designers and entrepreneurs to the New Children’s Museum in downtown San Diego last week. Dr. Don Norman, the father of human-centered design and lab founder, convened the event. I was among a handful of design community leaders asked to discuss relations b [...]

The Business Risk of an Unbalanced Development Team

by Chris Ross Posted Nov 03, 2015 In Design Strategy, Medical Product Design

We are currently going through the ISO 13485 and 9001 certification process which includes fairly intensive training sessions with our consultants. The final exercise was a simple four-question personality test for our executive team whose results proved eerily accurate across the board. The point o [...]

Do Your Products Speak the Same Design Language?

by Chris Ross Posted Oct 01, 2015 In Design Strategy, Industrial Design, Medical Product Design

In touring a Fortune 100 medical device manufacturer’s headquarters recently, I was most impressed by the way they showcased all of their products in simulated hospital rooms. These included a nursing station, an intensive care unit, an operating room, and a pharmacy. It was so real I expected a g [...]

Introducing The Zero Patient Engagement Model

by Chris Ross Posted Sep 01, 2015 In Design Strategy, Medical Product Design

The current US healthcare system transformation underway is an evolution being mistaken for a revolution. We are shifting from a physician to a patient centered system, and the idea of increasing Patient Engagement is at the heart of it all. Spend five minutes on Google researching the term “Pa [...]

6 Ways a Consumer Health Product Can Improve Quality of Life

by Chris Ross Posted Aug 03, 2015 In Design Strategy, Medical Product Design

Have you heard of the new smartphone ultrasound reader called the MobiUS SP1 by Mobisante? This truly amazing product consists of a small device that plugs into a smartphone. It allows anyone to diagnose or monitor a medical condition and share the data remotely with a clinician. This device has [...]

‘New Sixth Sense’ Increases Mobile Device Versatility

by Chris Ross Posted Jul 24, 2015 In Design Strategy, Medical Product Design

Location-based technology is vastly expanding the opportunities for companies to interact with mobile device users at critical decision points. Industry insiders expect this technology to produce $4 billion in retail sales alone this year, exploding more than ten-fold to an incredible $44 billion ne [...]

Do It Yourself Health: Ignore This Trend at Your Peril

by Chris Ross Posted Jul 06, 2015 In Design Strategy, Medical Product Design

Can you imagine going to the dentist two or three times per day to have your teeth cleaned? Of course not, that would be absurd. We are taught from a very young age to brush our teeth daily now to avoid the whirring sound of a dental drill later. We continue that daily ritual for the rest of our [...]

A Complete Healthcare System Disruption: The Internet of Medical Things

by Chris Ross Posted Jun 17, 2015 In Design Strategy, Medical Product Design

What do two medical doctors, the SVP of Qualcomm Life, and the VP R&D of a medical device startup have in common? They were all on the same stage predicting the future of healthcare and the role The Internet Of Medical Things will play. If they are right and I believe they are, we’re about [...]

Your Medical Product Brand’s Retail Future: Bridging the Great Divide

by Chris Ross Posted May 26, 2015 In Design Strategy, Medical Product Design

Once, white-uniformed attendants at service stations attended to our cars' every need. Now we all pump our own gas. In the healthcare industry, a similar transition is underway. Patients are morphing into consumers as they take more control of their healthcare and subsequent buying decisions. Th [...]

3 Reasons You Should Use a Design Firm Instead of Your Internal Team

by Chris Ross Posted Jan 30, 2015 In Design Strategy, Medical Product Design

Have you ever watched the Indianapolis 500? An Indy car usually requires five pit stops during the race. A pit stop takes only 10 seconds to complete and requires the orchestration of 11 highly specialized mechanics. While I’m not a big race fan, I was amazed by these facts so out of curiosity, I [...]

The Positive Dividends of Design

by Chris Ross Posted Jan 16, 2015 In Design Strategy, Medical Product Design

MindFlow Design is pleased to announce its first industry Trend Report, which presents current and important directions in industrial design that have a positive impact on businesses. The report, “The Positive Dividends of Design: How Great Design Impacts the Bottom Line “ a [...]

User-Centric Design – The Lessons of 3 Mile Island

by Chris Ross Posted Aug 06, 2014 In Medical Product Design, User Insights & Design Research

In 1979, the worst nuclea [...]

Watch: The Positive Impact of Design

by Chris Ross Posted Jun 18, 2014 In Design Strategy, Medical Product Design

In January MindFlow Design released a successful trend report, The Positive Dividends of Design, How Great Design Impacts the Bottom Line (Download the rep [...]

MindFlow Over Matter – 3D Printing for Product Development

by Chris Ross Posted May 13, 2014 In Medical Product Design

MindFlow Design was featured in the article Close Encounters Of The 3D Kind in Pacific San Diego Magazine May 2014 issue.

Local company transforms clients’ concepts into products